merriam-webster.com
Heading to merriam-webster.com? Heads up: it’ll track you. 37 companies follow visitors from here.
Privacy grade27 Oct 2026
F
Heavy tracking seen
30/100
- 31 tracking companies were seen loading before any choice was made
- 35 cross-site tracking companies were seen after accepting
Tracking companies seen37 can follow people across sites40
Seen before any choice31 can follow people across sites33
Reject buttonnone found on the banner’s first screen—
Ad “partners” in the bannerasked to accept—
Countries data went to23 server locations10
Third-party cookiesset after accepting164
We didn’t find a cookie banner to click, so this shows the site before any choice. If you see a banner on this site, the grade may be too kind.
Where the data went
From our checker in London to 23 tracker server locations in 10 countries. Drag to spin.
- Advertising
- Data broker
- Analytics
- Our checker (London)
Server locations
Tap one to find it on the globe
Companies
Who showed up
- 01333AcrossAd exchange and identity · New York · servers in Ashburn, New YorkAdvertisingBeforeAfter accept
- 02AAdformAd platform · Copenhagen · servers in CopenhagenAdvertisingBeforeAfter accept
- 03AAdobeMarketing analytics and ad platform · San Jose · servers in Frankfurt am Main, AshburnAdvertisingBeforeAfter accept
- 04AAmazon AdsAd network · Seattle · servers in London, Frankfurt am MainAdvertisingBeforeAfter accept
- 05CCriteoRetargeting ad network · Paris · servers in Paris, GroningenAdvertisingBeforeAfter accept
- 06EEpsilonMarketing data (data broker) · Irving, TX · servers in Frankfurt am MainData brokerBeforeAfter accept
- 07EEquativAd exchange · Paris · servers in Groningen, Frankfurt am MainAdvertisingBeforeAfter accept
- 08EExperianCredit bureau and identity data · Dublin · servers in Kansas City, Palo AltoData brokerBeforeAfter accept
- 09GGoogleAd network, analytics and search · Mountain View · servers in Dublin, Palo AltoAdvertisingBeforeAfter accept
- 10GGumGumContextual ads · Santa Monica · servers in DublinAdvertisingBeforeAfter accept
- 11IID5Shared ad identity · London · servers in Montreal, RoubaixData brokerBeforeAfter accept
- 12IIndex ExchangeAd exchange · Toronto · servers in Montreal, Toronto (Old Toronto)AdvertisingBeforeAfter accept
- 13IInMobiMobile ads · Bengaluru · servers in AshburnAdvertisingBeforeAfter accept
- 14LLinkedInProfessional network and ad platform · Sunnyvale · servers in London, Toronto (Old Toronto)AdvertisingBeforeAfter accept
- 15LLiveRampIdentity graph (data broker) · San Francisco · servers in Kansas CityData brokerBeforeAfter accept
- 16LLotameData platform (data broker) · Columbia, MD · servers in DublinData brokerBeforeAfter accept
- 17MMagniteAd exchange · Los Angeles · servers in Amsterdam, AshburnAdvertisingBeforeAfter accept
- 18MMedia.netContextual ads · Dubai · servers in Kansas City, ParisAdvertisingBeforeAfter accept
- 19MMicrosoftAd network and analytics · Redmond · servers in Dublin, DoylestownAdvertisingBeforeAfter accept
- 20OOpenXAd exchange · Pasadena · servers in Kansas CityAdvertisingBeforeAfter accept
- 21PPubMaticAd exchange · Redwood City · servers in London, SingaporeAdvertisingBeforeAfter accept
- 22QQuantcastAudience data and ads · San Francisco · servers in AshburnAdvertisingBeforeAfter accept
- 23RRaptivePublisher ad network · New York · servers in London, Palo AltoAdvertisingBeforeAfter accept
- 24RRTB HouseRetargeting ad network · Warsaw · servers in AmsterdamAdvertisingBeforeAfter accept
- 25SSeedtagContextual ads · Madrid · servers in Kansas City, Toronto (Old Toronto)AdvertisingBeforeAfter accept
- 26SSovrnAd exchange · Boulder · servers in DublinAdvertisingBeforeAfter accept
- 27TTeadsContent recommendation and video ads · New York · servers in London, ChicagoAdvertisingBeforeAfter accept
- 28TThe Trade DeskAd buying platform and identity (UID2) · Ventura · servers in Seattle (South Lake Union), SeattleAdvertisingBeforeAfter accept
- 29TTransUnionCredit bureau and identity data · Chicago · servers in London, AshburnData brokerBeforeAfter accept
- 30TTripleLiftAd exchange (native ads) · New York · servers in Frankfurt am MainAdvertisingBeforeAfter accept
- 31YYahooAd network · New York · servers in LondonAdvertisingBeforeAfter accept
- 32NNielsenAudience measurement · New York · servers in Seattle (South Lake Union)AnalyticsBeforeAfter accept
- 33VVWOA/B testing · New Delhi · servers in Palo Alto, Kansas CityAnalyticsBeforeAfter accept
- 34BBomboraB2B intent data · New York · servers in Kansas CityData brokerBeforeAfter accept
- 35DDoubleVerifyAd verification · New York · servers in Boston, Kansas CityAdvertisingBeforeAfter accept
- 36IIntegral Ad ScienceAd verification · New York · servers in Dublin, Seattle (South Lake Union)AdvertisingBeforeAfter accept
- 37KKargoMobile ads · New York · servers in Frankfurt am MainAdvertisingBeforeAfter accept
- 38TTaboolaContent recommendation ads · New York · servers in LondonAdvertisingBeforeAfter accept
- 39ZZeta GlobalMarketing data (data broker) · New York · servers in DusseldorfData brokerBeforeAfter accept
- 40CCloudflare Web AnalyticsWeb analytics (cookieless) · San Francisco · servers in MontrealAnalyticsBeforeAfter accept
From our last check on 27 Oct 2026 from London: homepage only, three fresh visits (did nothing, clicked reject, clicked accept). Server locations are approximate, from the IP addresses we connected to. Some requests after rejecting may be strictly necessary services; this is what we observed, not proof that the site broke the law. How we check · Run this site? Ask for a re-check or add a statement
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