wwf.org.uk
Heavy tracking seen
34/100
- 1 tracking company was seen loading before any choice was made
- No tracking companies were seen after we clicked reject
- 9 cross-site tracking companies were seen after accepting
- A session-recording service was seen (Hotjar)
- The site also runs its own analytics (Google Analytics or Tag Manager)
Runs its own analytics
On its own domain
These scripts are served from the site itself, or from a subdomain of it, so they do not show up as third-party trackers. The site can still record what you do on its pages.
- Google Analytics or Tag ManagerAnalytics · wwf.org.uk/modules/contrib/google_tag/js/gtag.js?tnbfom
Reported separately. This does not change the A–F grade.
Where the data went
From our checker in London to 8 tracker server locations in 4 countries. Drag to spin.
- Advertising
- Analytics
- Session recording
- Social
- Our checker (London)
Server locations
Tap one to find it on the globe
Companies
Who showed up
- 01GGoogleAd network, analytics and search · Mountain View · servers in Dublin, Palo AltoAdvertisingBeforeAfter rejectAfter accept
- 02SSentryError monitoring · San Francisco · servers in Palo AltoAnalyticsBeforeAfter rejectAfter accept
- 03HHotjarSession recording and heatmaps · St Julian’s · servers in London, DublinSession recordingBeforeAfter rejectAfter accept
- 04LLinkedInProfessional network and ad platform · Sunnyvale · servers in Boston, LondonSocialBeforeAfter rejectAfter accept
- 05MMetaSocial network and ad platform · Menlo Park · servers in DublinSocialBeforeAfter rejectAfter accept
- 06MMicrosoftAd network and analytics · Redmond · servers in Seattle (South Lake Union)AdvertisingBeforeAfter rejectAfter accept
- 07PPinterestSocial network and ad platform · San Francisco · servers in LondonAdvertisingBeforeAfter rejectAfter accept
- 08TTikTokSocial network and ad platform · Singapore · servers in SloughAdvertisingBeforeAfter rejectAfter accept
- 09XX (Twitter)Social network and ad platform · San Francisco · servers in Concord, Toronto (Old Toronto)AdvertisingBeforeAfter rejectAfter accept
- 10YYahooAd network · New York · servers in DublinAdvertisingBeforeAfter rejectAfter accept
From our last check on 27 Oct 2026 from London: homepage only, three fresh visits (did nothing, clicked reject, clicked accept). Server locations are approximate, from the IP addresses we connected to. Some requests after rejecting may be strictly necessary services; this is what we observed, not proof that the site broke the law. How we check · Run this site? Ask for a re-check or add a statement
Last checked
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