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Browser Monster Index · Open data

How UK websites track you, in numbers

Every check people run on Browser Monster adds to this dataset. We visit each homepage three times from London (doing nothing, clicking reject, clicking accept) and record what loads. Filter it, share the view, or download it.

11 published sites · latest check 24 Oct 2026 · How we check · Jump to the dataset

Sites in this view

11

average score 29/100

Tracking before any choice

82%

cross-site trackers loaded as the page opened

Seen after clicking reject

60%

of 10 sites where we could click reject

No free reject on the first screen

0%

including 0% that offered a paid option instead

Tracking companies per site

9.9

on average, across our three visits

Fingerprinting

45%

82% used session recording

Grades

How the 11 sites in this view scored

ABCDF

By sector

Average score; tap a sector to filter the whole page

Companies on the most sites

Share of sites in Shopping where each company was seen

  • Seen before any choice
  • Seen only later

Consent tools

Which cookie-banner platform sites in Shopping use

  • OneTrust9
  • None found1
  • TrustArc1

Where the data goes

Countries of tracker servers, from our checker in London (in Shopping)

Countries

Sites sending data to tracker servers there

  • United States17 companies82%
  • Ireland7 companies82%
  • Germany9 companies73%
  • United Kingdom10 companies73%
  • Canada4 companies36%
  • Netherlands3 companies18%
  • France1 companies9%
  • Poland1 companies9%
  • Singapore1 companies9%
  • Switzerland1 companies9%

The dataset

11 sites in Shopping

Consent tool
lookfantastic.comShopping0F1463—OneTrust
wickes.co.ukShopping0F1631—OneTrust
screwfix.comShopping3F1021—TrustArc
marksandspencer.comShopping9F1020—OneTrust
jdsports.co.ukShopping14F1022—OneTrust
currys.co.ukShopping20F2430—OneTrust
dunelm.comShopping30F611—OneTrust
halfords.comShopping30F1120—OneTrust
toolstation.comShopping30F644—OneTrust
amazon.co.ukShopping85B00———
ikea.comShopping100A200—OneTrust

“Before choice” and “after reject” count cross-site tracking companies. Downloads include every column for the current filters.

These are observations from one location at one time, homepage only; ads and banners change between visits. Some requests after rejecting may be strictly necessary services. Nothing here is proof that a site broke the law. Sites appear once they’re on our list or two different people have checked them. Free to use for journalism, research and personal projects with credit to the Browser Monster Index; for commercial use, email hello@browsermonster.com.