Browser MonsterJoin the waitlist

Browser Monster Index · Open data

How UK websites track you, in numbers

Every check people run on Browser Monster adds to this dataset. We visit each homepage three times from London (doing nothing, clicking reject, clicking accept) and record what loads. Filter it, share the view, or download it.

3 published sites · latest check 24 Oct 2026 · How we check · Jump to the dataset

Sites in this view

3

average score 55/100

Tracking before any choice

33%

cross-site trackers loaded as the page opened

Seen after clicking reject

0%

of 2 sites where we could click reject

No free reject on the first screen

33%

including 0% that offered a paid option instead

Tracking companies per site

7.0

on average, across our three visits

Fingerprinting

33%

0% used session recording

Grades

How the 3 sites in this view scored

ABCDF

By sector

Average score; tap a sector to filter the whole page

Companies on the most sites

Share of sites in Supermarkets where each company was seen

  • Seen before any choice
  • Seen only later

Consent tools

Which cookie-banner platform sites in Supermarkets use

  • OneTrust3

Where the data goes

Countries of tracker servers, from our checker in London (in Supermarkets)

Countries

Sites sending data to tracker servers there

  • Ireland3 companies100%
  • United States6 companies100%
  • Canada2 companies67%
  • Germany4 companies67%
  • United Kingdom6 companies67%

The dataset

3 sites in Supermarkets

Consent tool
ocado.comSupermarkets43F41no button—OneTrust
aldi.co.ukSupermarkets50D1000—OneTrust
morrisons.comSupermarkets72C700—OneTrust

“Before choice” and “after reject” count cross-site tracking companies. Downloads include every column for the current filters.

These are observations from one location at one time, homepage only; ads and banners change between visits. Some requests after rejecting may be strictly necessary services. Nothing here is proof that a site broke the law. Sites appear once they’re on our list or two different people have checked them. Free to use for journalism, research and personal projects with credit to the Browser Monster Index; for commercial use, email hello@browsermonster.com.